ETG is headquartered in Coventry, which is the birthplace and beating heart of the British automotive industry.
Since Daimler made the first car in 1897, over 50 vehicle manufacturers have established production bases in Coventry between the start of the 20th century and the 1930s with names such as Jaguar, Armstrong Siddeley, Alvis, Hillman, Chrysler, Triumph, Singer, Humber, Lanchester and Rover, among many others.
Coventry was also home to some of the largest machine tool companies in the UK at the time with companies such as Wickmans, Webster and Bennett, Matrix Churchill, Alfred Herbert, forming the largest concentration of machine tool manufacturers in Europe.